The ASAP project proposes an innovatory approach to the conservation of the salmon by the utilisation of genetic analyses and data-bases to respond to well-defined challenges, such as the maintenance of genetic diversity to ensure the species’ capacity for adaptation, the understanding of genetic differentiation, which may be linked to the needs of adaptation to local conditions, as well as the conservation of bio-diversity. ASAP will facilitate the establishment of a strategy of conservation at an autonomous level, which will be integrated with the Directive on the common water policy and also at a wider pan-European level. This makes it possible to manage multiple populations at all phases of their life-cycle by means of trans-national partnerships and exchanges of information. To this end, ASAP will develop a standard methodology for the economic evaluation of the Atlantic salmon on a regional basis, which will supply economic indicators facilitating planning and decision-making.