This project sets up a certain number of actions contributing to the development, production and marketing of products inspired from the heritage of the regions participating in the project to promote the identity and integration of the Atlantic Area. It is based on the application of an innovative method of analysing cultural trends and market trends. Seminars will be organised to create new products which will be made in small, traditional companies. The creation of a website will raise awareness for the project and the European initiative, and promote the work of the small-scale industries.