There is a great potential for cooperation and knowledge sharing among countries in the Baltic Sea region when it comes to lifelong learning: the countries have a lot in common when talking about the ageing society and education systems that do not fully correspond to the labour market expectations. Therefore, the exchange of good practices and joint development of new methods are crucial. The project focuses on building a structured dialog with key stakeholders in order to create awareness of the needed adjustments of the educational systems and adapt to a fast-changing labour market.