The goal of the project was to create a travel route, Th e Road of Poem and Border, which covers the entire Interreg Karelia region. Th e Road of Poem and Border was planned to consist of an extensive Via Karelia entity, which would connect the travel destinations and local attractions in Finland and the Republic of Karelia and join the international Via Baltica Nordica route. Th e intention was to build the basic service structure for the route; the Road of Poem and Border would be marked using road signs. In addition, information signs were to be erected at suitable rest areas, where map of the Road of Poem and Border would be displayed together with the map of the municipality in question. Th e road signs would be erected by either the Finnish Road Administration or the technical offi ces of the municipalities. Th e sites along the Road of Poem and Border would include local attractions like Juhanan Tupa, Korpiselkätalo, Bomba, Juminkeko and Domnan Pirtti. Locations associated with military history and sites related to Orthodox beliefs with tourism appeal would also be included. Th e intention was to add several connecting routes to the main route. A further goal was to increase awareness of the Road of Poem and Border. Th e project was to implement a website where the project’s marketing material would be available.